Blessed + Bossed Up – Marketing | Evangelism [Video]

In this episode of the Blessed and Bossed Up podcast, Tatum continues the Bible on Business series with a focus on marketing. She delves into the importance of adaptability, mission-mindedness, and empathy in business, drawing parallels between evangelism and marketing. Tatum also highlights key scriptures and shares personal insights on how to apply biblical principles to marketing strategies.

*Key Points:*.

* *Bible on Business Series:*
* Emphasis on exploring the Word of God to apply biblical principles to entrepreneurship.
* Encouragement to read and study the scriptures discussed in the series to gain personal revelations and guidance.
* *Scripture Focus:*
* *1 Corinthians 9:19-23* as the anchor text.
* Context of Paul’s dedication to preaching the good news and his adaptability in reaching different audiences.
* *Similarities Between Evangelism and Marketing:*
* *Message and Value Proposition:* Clear and compelling messages are crucial in both evangelism and marketing.
* *Target Audiences:* Identifying and understanding the target audience is essential for effective communication.
* *Building Relationships:* Both evangelism and marketing rely on building and nurturing relationships.
* *Persuasion and Conversion:* Both fields involve persuading individuals to take a desired action.
* *Implications for Marketing:*
* *Adaptability:* Businesses must adapt to the changing needs and preferences of their target audience to remain relevant and successful.
* *Mission-Mindedness:* Keep the mission of the business at the forefront and ensure that all activities align with this mission.
* *Empathy:* Understand and connect with the target audience to serve them better and build stronger relationships.
* *Practical Applications:*
* Use live interactions to connect with the audience.
* Maintain personal involvement to understand the audience’s needs and perspectives.
* Implement automation and AI tools while ensuring genuine engagement with the audience.

*Scriptures Mentioned:*

* 1 Corinthians 9:19-23
* 1 Corinthians 9:22 (Anchor Scripture)

*Announcements:*

* *Open House for Purpose to Podcast Program:*
* Date: July 17th at 8 p.m. EST
* Free registration to learn about the program and hear from current participants.
* https://anchoredmedia.kartra.com/webinar/PPPOpenHouse